Benefit Cosmetics

Unique, quirky and 100% gorgeous. The brand was first established in 1977 in San Francisco by twins Jean and Jane Ford. Initially founded as a beauty boutique, the shop specialised in quick-fix products for beauty dilemas. Flash forward 30 years and our fun brand has now gained cult status thanks to our make-up must-haves such as benetint, the POREfessional and They're Real!